December 2019 – Florida Media Association

How Do We Reach Millennials?

Post author:Barbara
Post published:December 9, 2019
Post category:Kevin Slimp, The "News Guru"
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Focus Groups Lead to a Better Understanding of Young AdultsSteve Andrist, executive director of North Dakota Newspaper Association, asked me an interesting question yesterday. It was related to my visit…

A Formula for Testimonial Quotes

Post author:Barbara
Post published:December 9, 2019
Post category:Sales Training by John Foust
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Testimonials can be convincing elements in advertising campaigns. Will Rogers once said, “Get someone else to blow your horn and the sound will carry twice as far.” It’s true that…